Privacy Policy
Last Updated: 2026
This Privacy Policy explains how memoriesandemotions.co.uk ("we," "us," or "our") collects, uses, and protects your personal information. We are committed to safeguarding your privacy in accordance with UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
Information We Collect
We collect the following types of information:
- Personal Data: Your name, email address, phone number, and other contact details when you voluntarily provide them through contact forms or account registration.
- Technical Data: Your IP address, browser type, operating system, and device information.
- Cookies: Information stored through cookies and similar tracking technologies (see Cookie Policy below).
- Usage Data: Pages visited, links clicked, time spent on site, referral sources, and interaction patterns.
How We Use Information
We use collected information for the following purposes:
- Conducting analytics to understand website traffic and user behaviour.
- Affiliate tracking and commission management with partner casinos.
- Improving site functionality, content, and user experience.
- Responding to your inquiries and customer support requests.
- Complying with legal obligations and regulatory requirements.
- Fraud prevention and security measures.
Cookie Policy
We use cookies and similar technologies to enhance your experience on memoriesandemotions.co.uk. Types of cookies we use include:
- Essential Cookies: Required for site functionality and security.
- Analytics Cookies: Used to track site performance and user behaviour (e.g., Google Analytics).
- Affiliate Tracking Cookies: Used to track affiliate referrals and commissions from partner casinos.
- Marketing Cookies: Used for advertising and promotional purposes.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, disabling cookies may affect site functionality.
Third-Party Links
memoriesandemotions.co.uk contains links to external casino and affiliate websites. We are not responsible for the privacy practices, content, or policies of third-party sites. We strongly recommend reviewing the privacy policies of any casino or gambling operator before providing personal information. Your use of third-party sites is governed by their own privacy policies, not ours.
Your Rights
Under UK GDPR and the Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of your personal data.
- Right to Rectification: Request correction of inaccurate information.
- Right to Erasure: Request deletion of your personal data (subject to legal exceptions).
- Right to Restrict Processing: Request limitation of how your data is used.
- Right to Data Portability: Request your data in a portable format.
- Right to Object: Object to processing for marketing or analytics purposes.
To exercise your rights, contact us using the details in the Contact Us section below. We will respond to requests within 30 days.
Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this Privacy Policy. Specific retention periods are as follows:
- Contact information: Retained until you request deletion.
- Analytics data: Retained for 13 months.
- Affiliate tracking data: Retained for up to 12 months.
- Technical and usage data: Retained for 12 months.
We may retain data longer if required by law or for legitimate business purposes.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or have concerns about our data practices, please contact us:
Email: privacy@memoriesandemotions.co.uk
Website: memoriesandemotions.co.uk
We will respond to all inquiries promptly and in accordance with applicable UK data protection laws.